Grow Your Email List: Give More Than You Can Take

Business is about growing your revenue and determining the best possible strategies to achieve this. While there are numerous ways you can do to maximize profits for lesser the cost, you can always choose to implement an effective lead generation and appointment setting for your enterprise.

But that’s obviously what many companies do these days. Still, they have this tendency to focus on generating traffic all the while not knowing what exactly to do with it. One thing’s for sure, managing an effective mailing list can free you from the hassle of promoting content that only qualified leads can respond to.

Moreover, you can never go wrong with an email list as numerous companies rely heavily on email marketing to get their brand the exposure it deserves from business prospects.

However, to achieve the same level of success in your own email marketing, you need to know a few things about growing your own email list.

Optimized fill-up forms

Conversion forms are still the best channels for capturing high-quality leads. But you might want to ask yourself from time to time, “Are my conversion forms performing as expected?” In this case, you need to know if the placement, as well as the design of your conversion forms, are well-suited to attract interested visitors to your site. This means you need to have an effective call to action, placing your forms on top, and optimizing them for mobile.

Related: 7 Amazing Ways “Social Media” Can Build Your Business Email Subscribers

Giveaways

People love receiving things for free. And the same goes for decision-makers who can’t get enough of giveaways. Not only does the concept “free of charge” will have them subscribe to your mailing list, it also allows them access to informational and meaningful content that will influence them to make a purchase later on. Don’t know where to start? You can always vouch for ebooks, infographics, and downloadable media to draw them towards your fold. 

Here’s an example from Callbox. They give FREE ebooks with practical tips in exchange for emails. Not bad for a bargain, right?

Lead Generation Kit

Download the guide here. It’s FREE!

 

Related: Use the Psychology of Free Stuff to Generate Leads

Offer discounts and promos

In the same way as free content, discounts and promos can bait your prospects towards your mailing list. After all, it provides for significant motivation for qualified leads to get to know you better. Using electronic coupons is also a must if you opt to stir some interest. Moreover, giving free trials can give you an added boost. Apart from giving potential customers a taste of your product, free trials can also push potential customers to sign up for your mailing list and to see what else you are capable of offering.

Related: Sending Emails on Sunday? Are you Kidding me?!

 

Email is still one of the most effective lead generation channels out there. Give your campaign an added boost through a highly capable B2B company that grows mailing lists like an Idaho potato farmers grow potatoes.

 

 

Watch this 4-part Email Marketing Video Series and

learn how not to get your emails ignore.

Email Marketing Series: How to Make Emails your Impossible to Ignore [Video]

 

Generate more leads with a Fresh Email Marketing List

Dial 424.256.0345

 

 

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