Telemarketing Tips: 6 Hacks That Still Work With Gatekeepers
Can’t deal with gatekeepers when trying to get a decision maker? Let’s check out what you can do in order to make it through the gate!
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5 Core Benefits of Telemarketing in B2B Lead Generation
Telemarketing will always have a special place in lead generation. Today, we will be discussing the core benefits of telemarketing in B2B lead generation.
Tips to Build A Reliable B2B Lead Generation Strategy [Guest Post]
Generate qualified leads in the least intrusive way possible and the most in line with the expectations of B2B consumers using tips outlined in this post.
The Top Marketing Content to Subscribe To
When it comes right down to knowledge sharing, B2B marketers are afforded plenty of sources from where they can get their regular fill of important industry-related news. In an industry as insanely competitive as B2B, it is essential for marketers to be and stay informed. Their next big marketing campaigns will eventually be born […]
Why Bad Telemarketing is the Real Problem
Telemarketing, especially in the B2B industry, has gotten a bad rap nowadays. For one, many people have mentioned having a bad experience or two with a telemarketer. Indeed, people have their own opinions about the practice of cold-calling, but generally, everyone seems to have this idea that telemarketing is something to be avoided like the […]
Your Roadmap to Buying the Best Leads
For a lot of businesses right now, growing one’s brand is a big deal. But growing one’s client base is an even bigger deal! As competitiveness increases in such industries as IT and financial services, it pays for B2B companies to stimulate revenue growth as well as secure a better position in one’s market. […]
Conversations to Conversions: A Rundown of the Top Email Writing Tips
According to numbers by Ascend2, at least 82% of B2B and B2C companies are handling email marketing campaigns. And there are several reasons for this. For one, email continues to be an effective means of communicating a brand’s products and services owing to how well it can educate and ultimately convince prospects to make a […]
For List Buyers: Fantastic Leads Databases and Where to Find Them
Let’s start this article off by saying that a good marketing campaign has to be supported by a good list. Your social media, email and telemarketing engagements won’t help your bottom line unless you have an archive of active prospects to pursue. But while companies can always invest in building lists all on their own, […]
Top Tips to Find the Right One… The Right Database Vendor That Is…
When you are out looking for a database vendor, you need to face two important challenges: finding out which company best fits your needs and finding one that can actually deliver the results you wanted. You would not know in both cases unless you actually “follow your gut” and hire a vendor “you think” is […]
The Art of Letting Go: Why You Need to Stop Chasing Invalid Addresses
Email marketing has always been about outreach. Aside from the traditional methods of acquiring quality leads, you also need to do a great deal of email blasting to capture prospects and nurture them as they venture deeper into the sales pipeline. Marketing expert David Newman tweeted: “Email has an ability many channels don’t: creating valuable, […]