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The Top Marketing Content to Subscribe To  

 

  When it comes right down to knowledge sharing, B2B marketers are afforded plenty of sources from where they can get their regular fill of important industry-related news. In an industry as insanely competitive as B2B, it is essential for marketers to be and stay informed. Their next big marketing campaigns will eventually be born […]

Why Bad Telemarketing is the Real Problem  

 

Telemarketing, especially in the B2B industry, has gotten a bad rap nowadays. For one, many people have mentioned having a bad experience or two with a telemarketer. Indeed, people have their own opinions about the practice of cold-calling, but generally, everyone seems to have this idea that telemarketing is something to be avoided like the […]

Your Roadmap to Buying the Best Leads  

 

  For a lot of businesses right now, growing one’s brand is a big deal. But growing one’s client base is an even bigger deal! As competitiveness increases in such industries as IT and financial services, it pays for B2B companies to stimulate revenue growth as well as secure a better position in one’s market. […]